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Why do you need to optimise your website for Google?

Having a website is not the end of the process in internet marketing. As in any other business there is a need to advertise. This is the advertisement or the marketing arm of your website. The need to optimise, arises from the need to make your product or services sell online. And the reason why you had a website built in the first place is because you see a market for such product in the web. I am not an economic buff, but I understand to the part that as long as there is a demand, then there is a market. Who would buy if there is demand. Just as saying that who would sell online if there are potential customers? Businessmen put up a business because they see the potential in this business. Admitting that SEO is not a simple process that is why there are tools that will help. Gather all the data first then study and then do what has to be done to market the website. The components where already taken up, it is now up to the company that you would hire to do the necessary strategy to put the website to optimised on top. It cannot be done in 24 hours time. The more reason why we should be more skeptical when a company or an individual contractor offers the number spot in one day. Even the best of the best has to wait for the process to take effect before it enjoys where it is now. If you are thinking the online marketing is one tough world. You are exactly right. The competition is not only local but world wide.

1st Page SEO Google Placement

The ultimate goal of every website owner is to be on top rank on the 1st page of Google search engine. To achieve this one has to optimise. The process of Search Engine Optimisation or SEO spells the difference. There are several things which comprise an effective SEO process. Going over it briefly, first of all is your web design, it should be able to attract customers and be able to hold their interest until the time that they decide to check your website. Once on the website, you will need to have good content, interesting and comprehensive content; one which be able to satisfy their curiosity. Your content will greatly be the deciding factor then whether they will stay or not.

With all of these laid out. You decide, whether getting a professional to do your website is better or not in the end. Services offered are guaranteed. Or years of experience in handling customers will make you understand how we work. Customer satisfaction is our priority, for we know that one satisfied customer will bring another couple of customers, who will bring another, thus the cycle is never ending.

Aside from these facts, it would also be beneficial to have your website optimised as this would also bring you other more benefits such as:

There are several components needed in the success of SEO, let us check on them:

Keywords are the key. Having the right keywords will make optimisation easier and faster. Just make your keywords two or three worded phrase. Having a one worded keyword is a waste of time. It could be so general that instead of bringing the potential customer to your website, it will come up with other competitor websites. Going local should be the key. Penetrate first the local market and build your market from there.

Content. After having made your market aware of your standing in the search engines brought about by the results of a good standing in the websites, you are now faced with the challenge to let them stay, hold their interest and eventually let them buy. Chances are that when the customers look for you in the search engines, they want to buy. Search engines dig content, placing your keywords in the strategic places will help your optimisation process.

Link building. This has become a more popular way of optimisation lately. With lots of websites coming up. With social media marketing in the rise. Relevant links helps a lot and it really works.

HTML Optimisation. Codes, meta tags, title tags, headers, these are just some of the things that HTML uses. Search Engines works with clean codes. As careful and meticulous as it may seem, it helps in the optimisation process.

Being able to track where you are placed at the moment is a good thing. This is the beauty of SEO. It makes you aware of your placement and gives you ample time to to make theses solutions work for you. Having in mind these above mentioned components will benefit the most in the SEO process. These are actually the basics of a good process.

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Ph: (03) 5996 6053
Email: info@classicwebsolutions.com.au